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 With the focus on the family, The Sharks provide rugby fans with wholesome entertainment in a safe, family-orientated environment. The world-famous after-party that takes place on the outerfields after every home game is unique to Durban where not just the team, but the whole brand experience is promoted.
The Sharks brand is so much more than just 80 minutes of rugby on a Saturday afternoon, promoting hero status for players and role models for the youth!
Not only do The Sharks feature prominently across the broader international media (TV, Magazine, Newspaper, Radio, Web) but we have our own monthly TV Show, Sharkbite, a 10 edition magazine plus a well established website – www.sharksrugby.co.za.
Our mascot, Sharkie, is an invaluable extension of our brand as he is able to connect with fans of all ages, particularly the kids and allows children to interact with the brand in a very personal one-on-one basis.
Events throughout the year including a Ladies Breakfast, golf days and breakfasts ensure that supporters from all walks of life can have meaningful and tangible interaction with the brand and the players. In addition, interaction between players and fans - both formal and informal - takes place after the matches both home and away.
Get branded in replica Sharks gear or relax in our exciting range of lifestyle clothing for men, women and children of all ages.
Enjoy the range at our world famous merchandise shop at the home of The Sharks, The Absa Stadium Durban which sells a massive range of over 500 items of Sharks memorabilia and official branded clothing.
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